So, you’ve decided to build a website. You jump into Wix… And boom 💥—you’re hit with a choice: Classic Editor or Wix Studio ? They sound similar, right? Both let you build beautiful websites without touching a line of code. But they’re actually designed for very different goals. And no— Wix Studio isn’t just for web designers . It’s built for business owners, too. Let’s clear the fog and break it down in plain, playful English. What Is Wix? (And Why Business Owners Should