What To Focus On Next To Move Your Business Forward?

Feeling stuck in business limbo? Not sure how to move forward? Let’s figure out your next right step.

If you're anything like most entrepreneurs we work with, you've probably found yourself in this headspace at least once:

 “I’ve got the basics down, but what now?”

It’s that awkward middle ground where you’re no longer just ‘starting out’, but you’re also not quite where you want to be. You’ve ticked off the initial setup (maybe even launched a beautiful website), but now you're unsure what to focus on next to actually grow your business.

Here’s the thing: growth doesn’t happen by doing everything. It happens when you focus on the right things at the right time. So if you’re unsure what that looks like for you—this post is for you.

1. Are You Getting Traffic But Not Conversions?

If you’ve got people landing on your website but they’re not sticking around or taking action (like buying, booking, or enquiring), the issue might lie in your user experience or messaging.

Ask yourself:

• Is it crystal clear what I offer and who it’s for?

• Am I making it easy for visitors to take the next step?

• Does my content actually speak to what my audience is thinking and feeling?

What to focus on next: A copy refresh or a customer journey review. Small tweaks to your content and call-to-actions can make a huge difference in conversion rates.

2. Are You Showing Up In All the Wrong Places (or Not at All)?

Maybe you’re posting content, but it’s not driving traffic. Or your SEO is half-hearted because, well... it’s confusing (we get it!). If you’re not consistently getting eyes on your brand, it’s time to focus on visibility.

📍 Try this:

• Check where your traffic is actually coming from (Google Analytics is your friend here).

• Make sure your SEO basics are in place (keywords, metadata, optimised images).

• Use one strong content piece across multiple platforms (blog → email → social).

What to focus on next: Strengthen your SEO game or lock in a system for consistent, intentional visibility.

3. Are You Drowning in Admin or Doing Everything Manually?

If you’re still manually sending out proposals, onboarding clients via email ping-pong, or posting content without a plan, this could be what’s slowing your growth.

💡 Automate or streamline anything that’s repetitive.

• Use client workflows

• Create email templates

• Schedule your content in batches

• Set up email nurture sequences

What to focus on next: Systems, processes, and automation that save your brainpower for the big stuff.

4. Are You Selling... But Not Scaling?

You’re making sales (yay!), but you’re at capacity. You can’t take on more without burning out, and everything still depends on you. If you’re hitting that ceiling, it’s time to scale smarter.

🛠 Consider:

• Creating digital products or templates

• Building in recurring revenue streams

• Outsourcing the things that drain you

What to focus on next: Offers and systems that help your business grow without more hours on your part.

Not Sure Where to Start?

We get it—knowing you need to grow and actually knowing how are two very different things. That’s why we’ve created a super simple quiz to help you figure out your next right move based on where you’re at right now.

Whether you need to boost visibility, refresh your copy, or finally get your systems sorted—we’ve got a bundle for that (and we’ll help you find the perfect one).

Take the “What Should I Focus On Next?” Quiz Get clarity, direction, and a clear next step (in under 3 minutes). Psst… you’ll get a tailored resource recommendation at the end, too.

TAKE THE QUIZ