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Project Requirements: Register Business  Name | Domain Purchase | Logo | Website | All Content Creation | Brand Palette | Email Account | Google Business Profile | SEO | Branded Business Templates | Google Drive Set Up & Training | Business Cards | Flyers | Posters | Car Decals | Social Profiles | Facebook Ads Manager 


Light & Shade Solutions is a New Zealand based Shutters & Blinds business. The owner​ was made redundant during the first COVID lock down after 12 years with a company & decided to take his 35 years experience and venture out on his own.

Flow Cre8tive was hired to design a website for and create the business from the ground up which is now converting 6 - 10 clients a month. 

When creating the brand design for Light & Shade Solutions, I focused on the clean lines and natural lighting that are associated with light and windows. Blue for the sky, white for the light and grey as a complement to these two colour combinations. 

There is so much information around these products that it was crucial to spend time thinking about the site navigation so that it was user friendly, while making sure to focus on device optimisation due to the demographic that was predominately on tablets and mobile. 

Designing a trade website needs to have the end user in mind, so that they can quickly ascertain the product and services that a business offers. This website design was simple and effective with bold strong fonts and high quality imagery.  


Light & Shade Solutions Website - Home Page
Light & Shade Solutions Business Cards
Light & Shade Solutions Flyers
Light & Shade Solutions Social Profile
Light & Shade Solutions Poster
Light & Shade Solutions Website - Product Page
Light & Shade Solutions Car Decals
Light & Shade Solutions Website - About Page
Small Business Launch Solutions


“I don't know what I would have done without Danielle there to help me set up my business & build my website! I went from being made redundant during COVID to getting my first sale within 4 weeks. I am now contracting out, I have so much work.

She not only designs & creates amazing content but she really cares about you as a client.. Nothing is too much trouble and she is extremely patient when it comes to training and upskilling.  I can't recommend her enough!"

Dave, Owner

Light & Shade Solutions


Dave Pitout, Owner Of Light & Shade Solutions